My interest in the Web Summit lies in where technology interfaces with traditional industries. The disruption to traditional routes to markets, channels sales etc….
As such the talks I enjoyed most were in the “off piste” smaller Summit rooms talking about the impact technology has on fashion, advertising, consumer goods, marketing, brands, media, blogging, health & fitness etc….
What is very clear is that technology has a huge impact on all of our businesses so we have to embrace this changing landscape to stay relevant.
